Outbound marketing is disruptive. Focuses on driving marketing efforts instead of waiting for leads to come. That includes putting your business in front of an audience without permission and having potential clients/customers read your marketing messages. The basic idea of outbound tactics is for advertisers to [...]
The marketing industry is dynamic, with constantly evolving trends, technologies, and strategies. The very last thing you wish is for your company to lag behind whereas your competitors stay on top. This is why it's crucial that it keeps up with new advances in the market. With new B2B marketing trends emerging [...]
Ever since online shopping came into existence, customers have drastically changed their buying habits and trends. It's not surprising that in 2022, 90 percent of customers who walk into your store or visit your site have already formed a preliminary opinion about your products/services. This is [...]
Technology is aggressively evolving which in turn has changed how businesses, both small and large-scale, manage their day-to-day tasks. Say goodbye to those days when managers had to juggle different tasks at the same time or when collaboration between team members was a time-consuming affair. With [...]
From product marketing to email marketing to social media marketing, content is the cornerstone of almost all forms of marketing. However, it also functions as a smart marketing tactic on its own. The majority of marketing teams, therefore, create separate content plans to define content activities, [...]
How often have you begun reading someone's LinkedIn summary and realized within two phrases that you were completely bored? Even though it's only one paragraph long, you're already clicking away from the website or scrolling down to the Experience section. Therefore, a strong summary is critical. [...]
You've probably heard the phrase "inbound marketing," but what does it actually mean? With so many marketing options available, it can be challenging to stay organized. A method of attracting customers to a product by balancing content marketing, social media marketing, search engine optimization, and branding [...]
What was the last time you watched a biography movie? Was the movie story good? Do you like the scripting, the roleplay and the cinematic skills? What do we mean by biography? A biography of a person picturised in a cinematic way in chronological order. Another [...]
When starting an online business, you need to create an "About Us" page that encourages people to shop with your business. But if you don't know what to write on the page, you might waste time creating draft after draft without getting anywhere. An About Us [...]
Guilty as charged, all of us are inseparable from social media in today’s time, as much as we have tried). The large user base is one big reason why most marketers unforgettably use social media as a leading marketing tool, as we are sure you do [...]
