In today's digitalised life, no one can be found not using WhatsApp. Even your grandfather would also have his WhatsApp groups on his phone. There are high chances of you giving a sneak peek to WhatsApp every two hours, once daily. Such is the kind of [...]
When done with the utmost understanding, public relations and marketing can step to success in no time. Once you learn the art of writing a PR plan, you will surely be ten days ahead of the competition. It would help if you learned the art of [...]
You can complete your journey's end by using a road map. The same is true for small startup business plans. They outline the stages you must pass to develop a successful startup business. They are crucial for seeing and overcoming barriers as well. Economic factors, marketing, [...]
Ordinary people have had a greater ability to influence the content that is available online as the internet has grown. We are no longer dependent on huge media corporations for news and entertainment. We enjoy consuming material created by regular people just like us. The creative [...]
Email marketing is one of the most effective and strong digital marketing platforms. There are billions of email users worldwide. However, competition is fierce. Because there are so many emails sent out every day, companies need to make sure that their emails stand out if [...]
While communicating with external entities in a business is rightfully agreed to need extreme meticulousness and pedantic organization and planning, internal communication, i.e., communication within the company, is often grossly overlooked. Communication within the company also needs to be just as planned and well-structured, if not [...]
While trying to pursue a new client, it's critical to explicitly lay out expectations and demonstrate your company's suitability for the task. At the outset of a client relationship, a well-written bid proposal can establish your company's competence, clarify a number of important aspects, and improve [...]
Cold calling while not so popular in these days, remains a great technique to get in touch with prospective customers who might be interested in what you do and how you function. While a number of businesses switch to cold emailing or digital marketing, here are [...]
INTRODUCTION The marketing industry is transforming literally every minute. However, with the rise of digital and mobile media as well as social media in the last ten or so years, marketing has undergone changes that marketers in the 20th century could not have foreseen. Persuasive communication techniques are used in marketing. It consists of each step taken to get a good or service from your company to the final customer. Marketing is developing the idea for the product or service, figuring out who is likely to buy it, marketing it, and moving it via the appropriate channels for sales. Marketers employ a range of channels to best reach their audiences using various approaches, tactics, and strategies. 1. Content Marketing Statistics Despite the global epidemic and a number of other problems, it has been challenging to find positives lately, but I managed to do so, at least in a professional sense. You see, I quickly developed a new sense of importance for the work I was doing to create content. In many parts of the world, social distance made meetings, embraces, and handshakes inappropriate and even hazardous. According to 97% of those who responded to our study, content creation will play a significant role in their entire marketing strategy in 2021. 82% of marketers spend time and money on content marketing. According to 81% of marketers, content marketing is a key corporate strategy. Outbound marketing is 3 times more expensive than content marketing, which is only 28% as expensive. The three most typical objectives of content marketing are to increase sales, raise brand exposure, and fortify connections with audiences. 60% of prosperous B2B marketers claim to have a formalised content marketing plan. Daily new material is published by 51% of brands that utilise content marketing. Before interacting with a company, 44% of users read 3-5 pieces of material. Face-to-face business meetings and discussions seemed like a distant memory. As a result, a lot of our relationships with other people became [...]
Are you prepared to leave your position? If so, it would be a good idea to formalize the details of your leaving by writing a resignation letter. However, what exactly is a resignation letter and why would you want to write one? When should you provide [...]
