What is copywriting? Before we get into the whole idea of copywriting and how your copywriting skills can be improved, let's look at its purpose and intent and why people use it. Basically, copywriters are writers who use their skills primarily for marketing and promotional items, [...]
Have you seen the efforts you put into your cold email campaign go in vain? To end this problem, here's a tip for you. Use personalized cold emails! Before, you could have slacked off [...]
To stay afloat, almost every company needs to continuously generating high-quality leads. You won't be able to predict revenue or effectively foresee your team's sales performance until you have a clearly defined lead generation process. You want your sales people to spend their time selling, not [...]
So after pondering on what you can do to creatively express yourself to a wider audience, you have finally decided to experiment with the idea of podcasting. Well, no one can blame you as Podcasting is probably the fastest growing medium that is being used to [...]
Artificial intelligence is changing the face of content marketing. Content marketing is a key component to marketing a company or product. It is the use of digital marketing techniques to create and manage content that your target audience would find valuable and relevant. With the [...]
What are the possibilities that you're looking for the best artificial intelligence marketing tool? If you've found your way to this blog post, I'd guess it's fairly high. I'm sure you'll agree that creating engaging marketing copy or content is difficult. Making it persuasive enough for [...]
What do you think of first when you hear the term ‘objection?' A blank straight NO is what pops in our mind. The expression ‘sales objection’ is used when there is a barrier between the buyer and what you offer. To put it in simple [...]
Creative writing has now expanded far beyond simply writing articles about popular science and adding annotations to websites, and has become involved in nearly all of the froths that an organisation or industry requires to expand their reach. A short glimpse into automatic, pre-written emails has [...]
AI-powered tools are taking over the world at an ever-increasing pace. Copywriters are rushing and obsessing over these crazy advancements in technology to make their work easy and smooth. These tools are putting back the problems of a creative block as it gives output on the [...]
With the rise of AI-powered tools, copywriters are already seeing how it can help them do their jobs. The idea is to use machine learning to create content for you automatically. You input what kind of content you want, and it will come up with [...]
