The purchase habits of people have changed dramatically as a result of the internet. According to surveys, up to 70% of the B2B buyer journey is completed online before a buyer engages with a sales agent. Information about products and services is now literally at our [...]
Are you wondering what SEO is? SEO stands for search engine optimization, and it helps improve the position of your web pages in the search results. SEO is an important tool used to boost traffic to your [...]
Content strategy is one of the major ways companies and businesses market themselves and make a niche in a highly competitive environment where everyone is constantly striving for perfection. Content mapping is an important part of zeroing in on a successful content strategy campaign. Careful [...]
In this day and age, when online shopping has become such a huge part of our everyday life, customers have been left spoilt for choice between various eCommerce stores and outlets. People flock to these sites to make their purchases; it becomes increasingly hard for [...]
Have you ever found yourself staring at a blank page for a long time, attempting to write but not coming up with the right words? You're not the only one who feels this way. This is known as writer's block and affects all authors, from [...]
In order to stand out of the crowd and attract attention from other professionals, recruiters, etc, it is evident that having an updated LinkedIn profile is a no-brainer. It usually doesn't take a lot of time to keep your account updated and precise but the dividends [...]
We are now living in a fast-paced world and are to a certain extent caught up in our lives. But this doesn't deter our interest and curiosity to pursue and know new content. And podcasts are now growing in popularity among people, not only because it [...]
LinkedIn is a wonderful tool to interact with a wide range of people, from recruiters to influencers and users with similar interests. With 5,000 or more LinkedIn connections, more than 98 percent of sales reps fulfill – or exceed – their sales target. There are 61 [...]
INTRODUCTION If I ask you to name a platform for connecting businesses that you can call "your own," you will certainly say LinkedIn! Because LinkedIn includes a wide selection of business networking and lead generation tools and capabilities. Connection requests and InMails are two of the [...]
Product or Brand Descriptions are an indispensable component of the present-day business world. It is quite abysmal that they are often underutilised or sometimes even overlooked. Today's digital era calls for appealing and extraordinary product descriptions as there is ever-ending competition among businesses. It's quite [...]
